Keyar set on implementing it!

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Thursday, Feb 20, 2014

Keyar set on implementing it!

The head of the Producer’s Council, Keyar, has said in a recent film-related function that his team is planning on implementing a new rule, that is, the budget for a film’s promos should not exceed Rs. 40 lakhs.

He added that this would be applicable to both small as well as big budget movies. According to Keyar, this would ensure that every film gets a fair chance at the box office. The rule is welcomed by the trade pundits as several well-made small budget movies fade into the oblivion for want of proper publicity.

 

Tags: keyar set on implementing it!, Producer Council,Keyar.


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