Qube makers hit back

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Sunday, May 10, 2015

Qube makers hit back

In a press release here, Real Image Media Technologies Pvt. Ltd, said. 'Qube has only introduced additional flexibility to aid producers and distributors, especially of smaller films, by bringing out weekly and per-show rates.

Currently, a film can release at a cost of merely Rs 325+tax per show subject to a minimum of 7 shows. When compared with the Rs 60,000 to Rs 80,000 per film print that producers paid in 2005, we have only helped the industry enormously, especially in Tamilnadu'.

On making money through advertisemnets in theatres, the company, said, 'We are contracted legally with theatres for advertising which has historically been their right and if producers disagree that the advertising rights belongs to theatres, then they should discuss this question with theatres and arrive at a suitable conclusion.'

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