Surya received 40 million SMS?

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Monday, Feb 27, 2012

Surya received 40 million SMS?

A phenomenon that mesmerized audiences around the globe and glued them to the TV sets, 'Who wants to be a millionaire?' is back with the bang and this time around for Tamil audiences with the desi name, 'Neengalum Vellalam Oru Kodi', will go on air from February 28 in Vijay TV and will be hosted by actor Surya.

Surya now joins the club of actors who hosted similar game shows in the past such as Amitabh Bachan and Shahrukh Khan and Vijay TV must thank Surya for accepting the chance as he is starting his small screen career at this young age while being a busy and most sought-after actor both in kollywood and tollywood.

Though the show is in its fledgling stages the amount of interest it has created among audiences is huge while the price and salary details do not seem to be small.

According to a source, who does not want to be named, the channel has already spent 10 crores (100 million) of indian rupees towards Surya's remuneration purposes alone and much more for sets and promotions.

But the return, it is reliably learnt from the same source, is way too huge as the channel received 4 crores (40 million) of SMSs for a question that was asked by Surya during the show. As Rs. 5 is charged per a SMS it comes to 20 crores (200 million) of indian rupees.

As Surya is sure to ask at least a question per week, the amount of moolah that this TV show is going to generate is mind boggling and out of reach for an ordinary citizen.

After hearing this one can only wonder as to who would be hugely benefited from the show Surya? or Vijay TV? or common man?.

Answer is a million dollar question itself!.

Tags: surya received 40 million sms?, Surya,Vijay TV,Who wants to be a millionaire,Kaun Banega Crorepati,Neengalum Vellalam Oru Kodi,SMS,Amitabh Bachan,Shahrukh Khan, Prime time show,game show,small screen.


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