The audio of Vaigai Express was launched in a gala manner in front of several hundreds of film distributors in the city yesterday.Directed by Shaji Kailas and produced by Makkal Pasarai, Vaigai Express stars RK in the lead.
Ineya plays a sassy actress named Swapnapriya with oodles of attitude. The movie unfolds during a train journey. The story revolves around what happens in our coupe as three girls who go on a train journey.
The shooting took place in a train set. Neetu Chandra, Bhaskar and Nassar are also part of the cast. Speaking on the occasion, RK, said, 'Today marketing plays a key role.
Unable to buy ticket in theatre priced at Rs 300, several families stay away from watching a movie in a cinema hall. What I would do is provide a Rs 300 ticket for Rs 100 through my Hit Box concept to make sure everyone come and with movie and get entertained'.'Through this concept, several thousand will come and watch the movie.
It would mean movies would see houseful shows for at least four weeks', he added.The event was graced by producers Keyar, AM Rathnam, A L Azhagappan among others.